Most service businesses lose 30–70% of website leads
Turn Website Visitors Into Booked Jobs
Capture, qualify, and route high-intent leads instantly - even after hours.
Connect with Client Success to get started — we’ll help you go live fast.
Works on WordPress, Webflow, Squarespace, Shopify, and custom sites — anywhere you can add a script tag.
Lead activity feed
System runningNew Lead: AC Repair (Urgent)
Routed to: John - SMS sent
New Lead: Roof Leak
Qualified: Insurance Claim - High Value
More leads syncing in real time...
Most Website Leads Never Turn Into Jobs
30–70%
Leads often missed or not followed up fast enough
<5 min
Window before many buyers try another company
$500+
Potential value of a single service opportunity
Visitors leave without contacting you
After-hours leads go unanswered
Busy teams miss messages
Customers call competitors within minutes
One More Closed Job Can Pay For This
For HVAC, plumbing, roofing, restoration, and other high-value service businesses, one missed website lead can be worth hundreds or thousands of dollars. Job To Close helps capture and route those leads before they disappear.
If Job To Close helps you close just 1 more job per month, it can more than pay for itself.
$500+ average service job
$500+
Typical repair or standard visit
$1,000+ emergency job
$1,000+
After-hours and urgent calls
$5,000+ major job
$5,000+
Storm, water, and larger projects
Positive ROI target
1 extra job/month
One additional close can cover your cost
Close 1 more job → This pays for itself
Actual results vary by business and follow-up speed.
How it works
From first visit to routed lead in four straightforward steps.
- 1
Add one script to your website
Paste a single snippet in your site header or tag manager — no heavy install.
Example only — your real snippet comes from the dashboard
<script src="https://cdn.example.com/widget.js" data-client-id="YOUR_CLIENT_ID" async> </script> - 2
Visitor starts a guided chat
Instead of a blank box, visitors answer clear questions that match how you sell.
Hi! What service do you need?
AC repair
- 3
Lead is qualified automatically
Capture urgency, service type, and contact details so your team can prioritize in seconds.
Urgency: Same-day
Service: Emergency repair
- 4
Your team gets an instant alert
Route to email, SMS, Slack, or your CRM so the right person can respond in minutes.
New lead alert sent to SMS + Slack in under 10 seconds.
Works on
- WordPress
- Webflow
- Squarespace
- Shopify
- Custom websites
- Any site that allows a script tag
Built to capture, qualify, and convert
Outcome-focused tooling for service teams that need speed, clarity, and consistent follow-up.
Capture
Turn more visitors into real conversations.
- Guided chat
- Mobile optimized
- After-hours coverage
Qualify
Identify the right lead quality before follow-up.
- Custom questions
- Urgency detection
- Service categorization
Convert
Route and respond while intent is still high.
- Instant alerts
- Routing to your team
- Follow-up readiness
What your team sees
New Lead - Plumbing
Burst pipe, same-day requested
Qualification complete
Contact captured, urgency high, dispatch-ready
Alert sent instantly
SMS + Slack notification to on-call rep
Built for Businesses Where Speed Wins
Home services are the core. Med spas and dental practices can use the same guided intake for high-value bookings — without overpromising on regulated advice.
HVAC
Before
Missed urgent AC repair requests at night
After
Capture and respond to emergency jobs instantly
Plumbing
Before
New requests blend together with low urgency inquiries
After
Triage burst pipes vs routine jobs before dispatch
Roofing
Before
Low-quality storm leads fill the pipeline
After
Pre-qualify high-value jobs and route them quickly
Electrical
Before
Safety-critical inquiries wait in a generic inbox
After
Flag high-priority electrical calls for immediate follow-up
Restoration
Before
Late response times on water and fire emergencies
After
Capture urgent details and notify your on-call team fast
Pest control
Before
Incomplete requests lead to extra back-and-forth
After
Collect issue type and property details on first touch
Contractors
Before
Unqualified remodel inquiries waste estimator time
After
Filter for project fit, scope, and timeline early
Home services agencies
Before
Lead quality and response speed vary by client account
After
Standardize intake and route leads by client and service
More Than a Basic Chat Widget
Job To Close is built around outcomes your P&L cares about — not vanity message counts.
Basic chat widget
- Waits for users to type
- Generic responses
- No lead scoring
- No routing logic
- Easy to ignore
Job To Close
- Guided questions
- Captures contact info
- Qualifies urgency and job type
- Alerts your team instantly
- Helps turn visitors into booked jobs
Used by service businesses across the U.S.
Lightweight proof
Built for service businesses like:
- HVAC
- Plumbing
- Roofing
- Electrical
- Restoration
Example qualified lead
Customer stories
Teams that live and die by the phone trust the workflow
What we hear from teams who needed speed, clearer handoffs, and fewer dropped website leads.
“We were bleeding after-hours AC calls. Now every urgent lead hits Slack with context before the homeowner moves on to the next company.”
Daniel R.
Owner, Northline Heating & Cooling
HVAC
“Dispatch finally gets job type and urgency up front. Fewer ‘what’s your address again?’ callbacks, and our close rate on web leads went up the first month.”
Priya M.
Operations Manager, ClearFlow Plumbing
Plumbing
“Storm season used to mean chaos in the inbox. The guided intake sorts real damage from tire-kickers, and our estimators call the right people first.”
James K.
General Manager, PeakGuard Roofing
Roofing
Simple pricing
Straightforward monthly pricing. Client Success helps you launch and tune your intake flow.
Plan
Starter
Less than the value of one service call for most teams.
- Embeddable chat widget
- Custom intake flow
- Lead alerts
- Source tracking
- Monthly performance summary
- Setup support included
- Cancel anytime
- No contracts
If this helps you close just one additional job, it can pay for itself.
Frequently asked questions
Straight answers — no jargon wall.
Does this work on WordPress?
Yes. Add the embed script to your theme header, a header plugin, or your tag manager — same pattern most analytics tools use.
Does this work on non-WordPress sites?
Yes. Webflow, Squarespace, Shopify, and custom HTML all work as long as you can place a script tag on the page or template.
Do I need to replace my CRM?
No. Job To Close is designed to feed your existing process with cleaner lead data. CRM or spreadsheet sync is optional.
Can I customize the questions?
Yes. You can tailor prompts by trade, season, or campaign so dispatchers get the details they actually need.
Can leads go to Slack, email, or SMS?
Yes. Route to the channels your team already monitors so nothing sits in an inbox nobody checks.
Is this an AI chatbot?
It’s a guided intake experience first. Optional AI can summarize conversations for your team — it’s not a gimmicky open-ended bot.
How fast can it be installed?
Most marketing sites go live in a single sitting once you have script access. Complex multi-domain setups may take a bit longer.
What types of businesses is this best for?
Local and home service companies with phone-led sales — HVAC, plumbing, roofing, electrical, restoration, pest control, garage door, and similar trades. Med spas and dental practices can adapt it for booking-focused intake without clinical claims.
Stop Letting High-Value Leads Slip Away
Capture, qualify, and convert your next website visitor while they’re still ready to book.
Connect with Client SuccessConnect with Client Success to get started
Tell us about your business. A member of Client Success will reach out with next steps — no spam, no hard sell.
Takes 30 seconds.